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Social Media Manager
<meta><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="color:rgb(14,16,26);font-size:13pt;white-space:pre-wrap;">Social Media Manager @ Grifin (Fractional, 25 hours/week)</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><i><em style="color:rgb(14,16,26);font-size:13pt;white-space:pre-wrap;">Join Grifin and Revolutionize How People Invest</em></i></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="color:rgb(14,16,26);font-size:11pt;white-space:pre-wrap;">Summary:</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Grifin is a first-of-its-kind investing app for everyday living. Our mobile app with 1.5+ million downloads helps users auto-invest in the companies they shop at, such as purchasing a $1 stock each time they grab coffee at Starbucks or pay their monthly Netflix subscription. Grifin is at the forefront of creating a new path for generational growth, offering stocks for every stage of a family whether you’re single, a grandparent, or anywhere in between.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><i><b><strong style="color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;">Most</strong></b></i><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;"> people like the idea of buying stocks, but feel blocked by the belief that it’s not for them. We are focused on </span><i><b><strong style="color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;">most</strong></b></i><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;"> people.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="color:rgb(14,16,26);font-size:11pt;white-space:pre-wrap;">Our Users Love Us</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Since our public launch in 2021, we've helped hundreds of thousands of people invest for the first time, many as the first in their family to become investors, using our proprietary Stock Where You Shop™ technology. With thousands of five-star reviews, our app is resonating with users across the country of all ages and stages of life.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Your Opportunity: lead content strategy and creation to grow awareness and app conversion through Grifin's social media presence – focusing on TikTok and Instagram.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Who you are</strong></b><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You have 1+ years of experience managing, growing, and creating content for app-specific brand accounts on TikTok and Instagram </span></li><li style="font-size:11pt;list-style:none;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><ul data-pattern="discCircleSquare" data-depth="2" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin-left:0px;margin-right:0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:circle;"=""><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Bonus if you’ve managed YouTube and Facebook</span></li></ul></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You are addicted to creating and testing new content on a daily basis to learn what drives the most people to download Grifin</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You have a proven track record of crafting several pieces of viral content (1M+ views)</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You have high energy, are self-motivated, and eager to learn what our customers need</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You love tracking performance data and can manage tests to learn quickly </span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You are not precious with failing and understand that it will take bullish testing to learn what works and what doesn’t to drive app growth </span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You would rather take 100 videos or photos to test than try to post the perfect one</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You feel personally energized by Grifin’s values of accessibility, community, and investing in your future self without making it complicated</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You know how to create compelling hooks and have a strong pulse on the latest converting trends and formats</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You want the whole world to know about Grifin</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You love engaging with people online through comments and DMs</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">What you’ll do:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Brand account management: Lead the day-to-day content creation, posting, and community engagement of Grifin’s TikTok and Instagram, with support on strategy from Marketing Team</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Viral content creation: Spearhead content research, ideation, scripting (as needed), creation, and posting that engages with our existing 200k+ total followers and beyond</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Growth: Show meaningful growth in your content engagement including conversion in comments sections, views, and non-follower reach</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Goal-setting: To measure the success and impact of your work, you’ll produce organic video and static content focused on increasing non-follower reach with compelling content that drives app growth</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Community engagement: Monitor & respond to comments and DMs to build brand trust, interest, and app conversion (downloads)</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Analytics: Define KPIs with Marketing Team to track organic performance across all channels, own weekly socials reporting, content effectiveness, and leveraging data to inform ongoing optimization of hook, content, tone, timing, and format</span></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Brainstorming: Keep a strong pulse on the internet, acting on relevant social trends, and maintaining fresh knowledge on general finance industry conversations, and algorithm or channel updates </span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Compensation:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Part-time hourly work @</span><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;"> 25 hours/week</strong></b></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Pay range: </span><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">$31-$39 </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">depending on experience level</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p>