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Product Management, Web Editor, Associate
In this role, you will work with others to ensure that our web content is up to date, compliant, and optimized for our customers. This includes engaging with key stakeholders across the business, design, product, and engineering to understand their most immediate requirements and implementing them safely - following all necessary controls. You will contribute to the agile web development process to deliver new features and functionality and work collaboratively to help us find ways to enhance our channels.
This role is perfect for someone who is detail orientated and looking to apply their analytical and creative skills to deliver frictionless customer web experiences.
Responsibilities
- Use of web content editing and publishing software using AEM (essential)
- SEO skill set and experience
- Attention to detail
- Ability to work in a fast-paced environment
- Ability to work independently and proactively
- Excellent time management skills with the ability to work on multiple projects concurrently
- Team oriented - work well with others in pursuit of a common goal
- Exceptional communication skills - the ability to clearly communicate complex technical details to business stakeholders
- Knowledgeable about the website's users - a customer-centric mindset
- Thirst to stay up to date with developments in your subject area
Responsibilities
- You will be responsible for the execution of changes and updates to the UK website including content management, site strategy and publishing
- Ensure excellent attention to detail to ensure webpages are correct and compliant at time of publishing
- Partner with cross-functional teams such as content, design, marketing and analytics to adopt a test and learn approach for best web practices
- Act as a liaison between design, engineering, marketing, and other departments to ensure seamless collaboration and alignment on web projects
- Troubleshoot issues and collaborate with our colleagues in the US to enhance the current features within the content management system (CMS)
- Work with stakeholders to create and maintain a prioritized web product backlog, ensuring that the most valuable features and improvements are delivered first
- Collaborate with broader team to identify high-impact features and functionality of the website and develop long-term strategic roadmap for the channel
- Analyse and identify conversion gaps and A/B testing opportunities to make iterative journey improvements
- Establish and track KPIs to measure the success of web initiatives and make data-driven decisions to optimize performance
- Become a subject matter expert in web administration to provide advice on excellence in CMS and web operations, including developing and enforcing best practices for web - responsive design, content reuse, QA best practices, etc
- Establish feedback loops with engineering, marketing, business product, analytics for deeper understanding and response to customer needs and product behaviour
- Collaborate with research team to analyse and prioritise iterative improvements to the customer journey
- Be reliable to support off-cycle releases by leading and overseeing digital content
- Work with stakeholders to define web requirements and ensure they are met
- Collaborate with design and engineering to execute web requirements effectively
- Conduct market research to identify new web product opportunities and enhancements
- Develop and maintain product documentation and training materials
- Monitor and report on web product performance and user feedback
Requirements
- Candidates should ideally have 3 or more years of previous work experience in website management on a large scale
- Adobe Experience Manager (AEM) or equivalent CMS experience at an enterprise level
- Experience in major analytical tools (e.g., Adobe Analytics, Google Analytics, etc)
- Experience in major product management applications (i.e., Jira, Confluence)
- Technically minded with knowledge of web technologies (e.g., HTML, CSS, JavaScript, JSON, and APIs)
- Not essential but nice to have experience with major design platforms (e.g., Figma, )
- Experience with SEO platforms (e.g., Google Search Console, BrightEdge, Semrush, Ahrefs, etc)